BLOG
Sharon’s Packaging Thoughts
Read the Archives
- March 2014 1
- February 2017 1
- February 2018 1
- July 2018 1
- January 2020 1
- August 2020 1
- September 2020 1
- August 2021 1
- July 2023 2
- October 2023 1
- November 2023 1
- April 2024 1
- May 2024 2
- July 2024 2
- December 2024 2
- January 2025 2
- February 2025 2
- March 2025 3
- April 2025 2
- May 2025 3
- June 2025 4
- July 2025 1
The First Thing You Notice: The Power of High-Quality Packaging
When you walk down the aisle of a store, your eyes scan the shelves, filled with products vying for your attention. What's the first thing you notice about a product on the shelf? The answer to this question holds key insights for brands aiming to make a strong first impression. Let's delve into the key elements that high-quality, custom packaging brings to the table and why they matter so much.
Understanding the Journey of Your Product: From Assembly to Customer Delivery
Quick reference to figuring out how your product will get to market.
An Ode to Flexography
Here’s an excerpt from a 2018 article in Uppercase Magazine about the wonders of flexography
The Subtle Elegance of Tsutsumi: A Very Brief Lesson in Japanese Packaging Traditions
In Japan, the packaging itself is as significant as the gift inside, embodying values of simplicity, protection, and beauty.
2023 Holiday Gift Guide
This year, i wanted to try my hand at a 2023 Holiday Gift Guide. In no particular order, I have some of my favorites from the brands and people I enjoy working with.
I have the unique opportunity to work with many founders on their brand packaging. And that means I often get the products! Whether i buy them to check out their current packaging or they send me the products for packaging revisions, I end up getting to try so many different products.
Book Launch!
The official press release of Your Amazing Itty Bitty® Guide to Packaging Made Simple is here!
Introducing Bound Beauty: Custom Packaging Tailored to the Books of Architects, Designers, and Creative Authors
Bound Beauty is a premium packaging solution designed for authors, architects, designers, and creative professionals who pour their creativity into producing stunning books. This program is all about delivering sleek, solid, and custom book packaging solutions that safeguard and accentuate the unique elements of each book.
5 Things To Know Before You Talk to a Packaging Pro
You’re ready to work on your packaging! Here’s that checklist to get you started.